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Web · Redesign

Aperture: one home for the world of photography

A unified site that joins editorial, e-commerce and events for the world’s preeminent photography organization.

Aperture website on a laptop

Aperture, the world's preeminent organization for photography, chose us to lead a major redesign of its website, creating one unified site from several separate platforms.

Working with Aperture’s senior management, we made the site more than editorial content: an experience that lets people step into the world of Aperture virtually, which proved especially timely during the COVID-19 pandemic.

We rethought the architecture to surface important content and make key pages easier to reach, and connected editorial content with e-commerce and events.

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