Email program

HP: a global newsletter for The Garage

Strategy, modular templates and campaign management, with testing that lifts KPIs month over month.

The team at HP chose us to build a dedicated email newsletter program for The Garage, their branded content channel.

From cadence and concepting to campaign management, we applied our HTML email expertise to an engaging campaign strategy. We designed and developed on-brand responsive templates on a modular architecture, for fast builds, easy testing and dynamic components.

The program now runs globally, and our testing strategy has delivered ongoing month-over-month improvement in KPIs.

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